Munguva pfupi yapfuura
Magazini yeBritish "Print Weekly".
Vhura iyo "New Year's Forecast" column
nenzira yemubvunzo nemhinduro
Koka masangano anodhinda uye vatungamiriri vebhizinesi
Fungidzira maitiro ekusimudzira eindasitiri yekudhinda muna 2023
Ndeapi mapoinzi matsva ekukura achave neindasitiri yekudhinda muna 2023
Ndeipi mikana nematambudziko achasangana nemabhizinesi ekudhinda
...
vanodhinda vanobvuma
Kutarisana nekukwira kwemitengo, kudiwa kunononoka
Makambani anodhinda anofanirwa kuita yakaderera-kabhoni kuchengetedza zvakatipoteredza
Kurumidza dhijitari uye hunyanzvi
Maonero 1
Kuwedzera digitization
Atarisana nezvinetso zvakadai sokushaikwa kwoutere hwokudhinda, kukwira kwemitengo yezvinhu, uye kushomeka kwevashandi, makambani anodhinda anowanzoshandisa matekinoroji matsva kuti azvigadzirise mugore idzva. Iko kudiwa kwemaotomatiki maitiro kuri kuramba kuchiwedzera, uye nekukasira digitization ichava sarudzo yekutanga kumakambani anodhinda.
"Muna 2023, makambani ekudhinda anotarisirwa kuisa mari yakawanda mu digitalization." Ryan Myers, maneja director weHeidelberg UK, akataura kuti munguva yedenda, kudiwa kwekudhinda kuchiri kwakaderera. Makambani anodhinda anofanirwa kutsvaga nzira dzakasimba dzekuchengetedza pundutso, uye kukurumidza kuita otomatiki uye digitization yave nzira huru yemakambani anodhinda mune ramangwana.
Sekureva kwaStewart Rice, mukuru wezvekutengesa kudhinda kuCanon UK neIreland, vanopa masevhisi ekudhinda vari kutsvaga matekinoroji anogona kubatsira kuderedza nguva dzekuchinja, kuwedzera mazinga ekugadzira uye kuwedzera kudzoka. “Nekuda kwekushomeka kwevashandi muindasitiri yese, makambani anodhinda ari kuwedzera kuda otomatiki hardware uye software inogona kubatsira kufambisa mafambiro ebasa, kuderedza marara uye kuderedza kushandiswa kwesimba. Aya mabhenefiti anokwezva zvakanyanya kumakambani anodhinda munguva dzino dzakaoma. "
Brendan Palin, maneja mukuru weFederation of Independent Printing Industries, anofanotaura kuti maitiro ekuita otomatiki achakurumidza nekuda kwekukwira kwemitengo. "Inflation yakasunda makambani kuti atore mukana wepurogiramu yepamusoro uye michina inogadzirisa basa rekudhinda kubva kumberi-kumucheto kusvika kumashure, nekudaro kuwedzera kuburitsa uye kubudirira kwekugadzira."
Ken Hanulek, mutevedzeri wemutungamiri wekushambadzira kwepasi rose kuEFI, akataura kuti shanduko kudhijitari ichava chinhu chakakosha chekubudirira kwebhizinesi. "Nemhinduro mu otomatiki, software yegore uye hungwaru hwekugadzira, kunyatso dhinda kunosvika pakakwirira, uye mamwe makambani anozotsanangura patsva misika yavo nekuwedzera bhizinesi idzva muna 2023.
Maonero 2
Specialization maitiro anobuda
Muna 2023, maitiro ehunyanzvi muindasitiri yekudhinda acharamba achibuda. Mabhizinesi mazhinji anotarisa paR&D uye hunyanzvi, vachigadzira yavo yakasarudzika mabhenefiti uye kubatsira kusimudzira kwakasimba kweindasitiri yekudhinda.
"Kuenda kune nyanzvi ichave imwe yeakakosha maitiro muindasitiri yekudhinda muna 2023." Chris Ocock, UK strategic account maneja weIndac Technology, akasimbisa kuti panosvika 2023, makambani anodhinda anofanirwa kuwana musika wekutengesa uye kuve mutungamiri munharaunda iyi. yezvakanakisa. Makambani chete anovandudza uye anopayona uye anotungamira mumisika niche anogona kuramba achikura nekusimudzira.
"Pamusoro pekutsvaga musika wedu wekutengesa, tichaonawo makambani akawanda ekudhinda achiva shamwari dzevatengi." Chris Ocock akati kana masevhisi ekudhinda akapihwa chete, zviri nyore kukopwa nevamwe vatengesi. Nekudaro, kupa mamwe masevhisi akawedzera kukosha, akadai sedhizaini yekugadzira, ichave yakaoma kutsiva.
Rob Cross, mutungamiriri weSuffolk, kambani yeBritish yemhuri inodhinda, anotenda kuti nekukwira kwakanyanya kwemitengo yekudhinda, maitiro ekudhinda achinja zvikuru, uye zvigadzirwa zvemhando yepamusoro zvinofarirwa nemusika. 2023 ichava nguva yakanaka yekuwedzera kubatanidzwa muindasitiri yekudhinda. "Parizvino, huwandu hwekudhinda huchiri kuwanda, zvichikonzera kuderera kwemutengo wezvigadzirwa zvekudhinda. Ndinotarisira kuti indasitiri yese ichatarisa pane zvayakanakira uye kupa kutamba kwakazara kune simba rayo, pane kungotsvaga kudzoka."
"Muna 2023, kubatanidzwa mukati mechikamu chekudhinda kuchawedzera." Ryan Myers anofanotaura kuti pamusoro pekukanganisa kwekukwira kwemitengo kuripo uye kubata nekushomeka kwakaderera kuchaenderera mberi muna 2023, makambani anodhinda anofanirwa kubata nemitengo yemagetsi yakanyanya Kukura, izvo zvinozoita kuti makambani anodhinda ave nehunyanzvi uye kuvandudza mashandiro ekugadzira.
Maonero 3
Sustainability inova tsika
Kubudirira kunoenderera kwagara kuri musoro wenyaya muindasitiri yekudhinda. Muna 2023, indasitiri yekudhinda ichaenderera mberi nemaitiro aya.
"Kune indasitiri yekudhinda muna 2023, budiriro inoenderera haisisiri pfungwa chete, asi ichabatanidzwa mubhizinesi rekuvandudza bhizinesi remakambani ekudhinda." Eli Mahal, director wezvekushambadzira bhizinesi remabhii uye ekurongedza eHP Indigo madhijitari ekudhinda michina, anotenda kuti budiriro inoenderera ichaiswa pachirongwa nemakambani anodhinda uye yakanyorwa pamusoro peiyo budiriro yehungwaru.
Sekuona kwaEri Mahal, kuti vakurumidze kuita pfungwa yebudiriro inoenderera mberi, vagadziri vemidziyo yekutsikisa vanofanirwa kutarisa bhizinesi ravo nemaitirwo ese kuti vaone kuti vanopa makambani ekudhinda mhinduro dzinenge dzisisakanganisa nharaunda. "Parizvino, vatengi vakawanda vakaisa mari yakawanda kuti vaderedze mari yemagetsi, zvakadai sekushandisa teknolojia yeUV LED mune zvechinyakare UV kudhinda, kuisa solar panels, uye kuchinja kubva kuflexo kudhinda kusvika kudhijitari." Eli Mahal anotarisira kuti muna 2023, iyo Ona mamwe makambani anodhinda achipindura nesimba kune irikuenderera dambudziko remagetsi uye nekushandisa simba rekuchengetedza mari mhinduro.
Kevin O'Donnell, Mutungamiriri weGraphics Communications uye Production Systems Marketing, Xerox UK, Ireland neNordics, anewo maonero akafanana. "Stainable development ichava chinangwa chemakambani anodhinda." Kevin O'Donnell akataura kuti makambani akawanda ekudhinda ane tarisiro huru yekuenderera mberi kwakapihwa nevanopa uye inoda kuti vagadzire hurongwa hwakajeka hwekugadzirisa kabhoni Emissions uye kugarisana kwavo munharaunda dzinogamuchira. Naizvozvo, budiriro yakadzikama inobata chinzvimbo chakakosha mukutonga kwezuva nezuva kwemabhizinesi ekudhinda.
"Muna 2022, indasitiri yekudhinda ichange izere nematambudziko. Vazhinji vanopa mabasa ekudhinda vachakanganiswa nezvinhu zvakaita sekukwira kwemitengo yemagetsi, zvichikonzera kukwira kwemitengo. Panguva imwe chete, pachange paine zvinoomesesa zvehunyanzvi zvinodiwa pakuchengetedza kwezvakatipoteredza uye simba. kuchengetedza." Stewart Rice anofanotaura kuti muna 2023, indasitiri yekudhinda ichawedzera kudiwa kwayo kwekuchengetedza uye kuchengetedza kwezvakatipoteredza pamidziyo, ingi uye substrates, uye inogadzirwazve, inokwidziridzwazve matekinoroji uye maitiro ane hushamwari nharaunda achafarirwa nemusika.
Lucy Swanston, maneja maneja weKnuthill Creative kuUK, anotarisira kuti kusimba kuve kwakakosha mukusimudzira makambani anodhinda. “Ndinovimba kuti mugore ra2023 kuchange kushoma ‘greenwashing’ mumaindasitiri. Isu tinofanirwa kugovera basa rezvakatipoteredza uye kubatsira mabhureki nevashambadzi kunzwisisa kukosha kwekusimudzira indasitiri. "
(Dudziro yakazara kubva pawebhusaiti yepamutemo yeBritish "Print Weekly" magazine)
Nguva yekutumira: Kubvumbi-15-2023